We want to collect as little personal information from you as possible, and we want to keep it for as short a time as possible. If we could make it zero, we would – but we can’t.
The term “personal information” is defined by the law, but we all know what it is: basically it’s information that can identify you.
We need to collect personal information from you for the following reasons:
- So that we can connect you with financing providers for the products you buy through our services.
- So that we and the suppliers can figure out where to ship the products you buy.
- So that we can aid the suppliers to provide you with warranty or repair services, if you need them.
- So that we can follow up with you from time to time to see if you are happy with the products you buy from us and possibly (but we hope not) to tell you about product recalls and safety issues.
What We Collect
What we collect depends on the purpose. For instance, when you buy a product through our services and you want it to be financed and delivered to you, we collect your name, physical address, delivery address, email address, what you are buying and the financial information that our finance provider needs to make a decision about providing you with credit. That might include your social insurance number or other identifying number, your birth date, your address and other stuff that only your Mom knows. If we can, we’ll turn the process of collecting your financial information over to the finance provider, so that we can avoid having that information ourselves. As we said, we want to collect as little personal information from you as possible. If we have to collect your financial information, we’ll keep it safe, and we’ll only tell the financing supplier what it needs to know to make decision about providing you with credit. And we’ll only tell our product suppliers what they need to know to send you the stuff you order.
What We Disclose
This won’t surprise you. We told you just above about disclosing your information to our finance providers. We also have to tell our suppliers who you are and where to deliver the products you buy. We require them not to disclose that information to anyone unless it’s necessary to complete and deliver your order. (For example, the manufacturer might disclose your name and address to a delivery company – fair enough.) We also have to tell our finance providers enough about you and the products you buy so that they can give you credit. They have their own privacy policies that are imposed on them by law, and we believe that they’re good at keeping financial information safe. Once we’ve disclosed your personal information, we are no longer responsible for it – which is why we want to limit what we collect, use and disclose.
Are We Going to Spam You?
One guy’s Spam is another guy’s Wonderful and Interesting Information. We don’t expect you to think that everything we send you is wonderful and interesting. However, we might send you emails to follow up with you about the products you buy from us, so that we can properly manage our suppliers and the quality of their products. We might send you emails to tell you about other interesting stuff (well, interesting to us, anyway) we sell. In each of those emails, we’ll give you an easy way to Unsubscribe. Once you Unsubscribe, we won’t email you again, unless it’s for a legal reason – for example, a product recall, a warranty issue or a payment issue. No way we’re going to spam you.
What are Your Options?
Well, of course, you always have the right not to give us any of your personal information, or to hold some of it back. That’s okay with us, but we may not be able to sell you what you want, or may not be able to arrange the financing for it. The bottom line is that we will always respect your right to say no in advance to the collection and disclosure of your information.
How Your Information is Collected
Most of the personal information we collect will be done online, and directly from you. However, we may also gather personal information from third parties (for instance, credit bureaus) that you have authorized to disclose personal information to us. Our suppliers may also have information on your purchases and that information may be provided to us if necessary to audit transactions. If you believe that a third party has inappropriately disclosed your personal information to us, please contact that third party directly. If the third party does not sufficiently respond to your inquiries, please let us know immediately.
We will only use or disclose your personal information for the purposes for which it was collected, unless you otherwise consent or unless we are otherwise required or permitted by law.
Our Lawyers Made Us Say This
You also understand and agree that we may use your personal information and disclose your personal information to third parties in connection with the proposed or actual financing, insuring, sale, securitization, assignment or other disposal of all or part of our business or assets (including accounts) for the purposes of evaluating and/or performing the proposed transaction. These purposes may include, for example, permitting such parties to determine whether to proceed or continue with the transaction, fulfilling any reporting or audit requirements to such parties, and/or disclosing personal information as part of concluding a sale or transfer of assets. Our successors and assigns may collect, use and disclose your personal information for substantially the same purposes as those set out in this Policy. In the event the transaction does not go through, we will require, by contract, the other party or parties to the transaction not to use or disclose your personal information in any manner whatsoever for any purpose, and to return or destroy such personal information.
We will make reasonable efforts to keep your personal information as accurate, complete and up-to-date as necessary. If you want, you may verify the accuracy and completeness of your personal information in our records – just contact our Chief Privacy Officer at firstname.lastname@example.org.
Except as otherwise permitted or required by law, we will retain your personal information only for as long as is reasonably necessary to fulfil the purposes for which it was collected and for a period of time reasonably necessary to conform with legal obligations and to protect our rights and obligations.
If we change our privacy standards and information handling practices, we will reflect those changes in this Policy. We reserve the right to change, modify, add, or remove portions of this Policy at any time. Please check this page periodically for any modifications. Each visit to our Web Site or the ordering of products constitutes your acknowledgement and acceptance of the Policy. Providing personal information or authorizing a third party to disclose personal information to us is your consent to our collection, use and disclosure of your personal information in accordance with this Policy.
This Policy and all related matters are governed exclusively by the laws of the Province of Ontario and the applicable federal laws of Canada. Despite that, you acknowledge and agree that your personal information may be processed, used, stored or accessed in other countries and may be subject to the laws of those countries. For example, information may be disclosed in response to valid demands or requests from government authorities, courts, or law enforcement in other countries. In particular, information that is processed, used, stored or accessed in the United States may be subject to the U.S. Patriot Act and applicable anti-terrorism legislation, together with other legislation applicable within the United States.
Your Inquiries and Concerns